By Doug Hoelscher | President, TruHome Solutions
Imagine having a fleet of experts on call, a back office brimming with talent, an entire organization partnering with you to see what’s around the corner, access to state-of-the-art technology, and most importantly, the ability to offer your members what they really want – the service they’ve come to expect from you, their credit union.
Credit unions looking to expand their service offerings and take their organization to the next level experience all of this when they partner with the right CUSO, like TruHome Solutions.
Benefits include:
- On-Call Experts
CUSOs offer credit unions the benefit of decades of experience, from only a phone call away. With a constantly changing landscape, this means credit unions can focus on service and growth, with the comfort of a team of experts focusing on what’s around the corner.
- State-of-the-Art Technology
Today, member service expands beyond the personal encounters your members have with your team at the branch. Credit union-level service means care during every touchpoint along the member journey, and cutting-edge technology helps you not only serve your current members through ease-of-use and information at their fingertips, but the right technology is also helpful in attracting and retaining new members.
- Full-Service Offerings
Less than 10% of members use a credit union for their mortgage. That number is surprisingly low for several reasons, two of them being that they either don’t realize they can, or their credit union doesn’t offer mortgage lending services. Partnering with a CUSO means your credit union can be part of a movement that’s working to change that number by offering a robust portfolio of mortgage products.
- Growth Acceleration
CUSOs allow credit unions to offer more products and services at a lower cost than if they were handling it all in-house, freeing up both time and resources within the credit union to focus on efficiency and growth.
- Sustainability
The banking landscape is full of big players. Credit unions have, and always will, emphasize member care. By linking arms with a CUSO, your credit union is empowered with a variable cost structure that allows for flexibility when the market changes. That, in turn, gives you a bigger, more competitive seat at the table, ensuring that you will always have the offerings your members need.
And because CUSOs are owned by credit unions and serve credit unions, they are uniquely positioned to understand and value what credit unions care about most – their members. If you’re interested in finding out more, contact us today.